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Two New Boomer Books to Start the New Year Right

BooksHappy new year... happy new books! Here are two new books, just in time for the start of 2020, that are written especially for Boomers.

Boomer Brand Winners & Losers

This remarkable book features fascinating stories of 156 best and worst brands of the Boomer era. Relive the days of Cap’n Crunch and Cocoa Puffs, E-Z Pop and Pop-Tarts, cap guns and comic books. Recall the time when automobiles ruled the road and a transistor radio was “advanced technology.” Learn how television played a key role in brand advertising. Discover which brands blossomed and which were a bust. This book is a real "blast from the past" that Boomers will love!

Read a free chapter excerpt here.

Ten Secrets to Losing Weight After 50

Are you over the age of 50 and struggling to lose weight? Have you tried countless diets to no avail? Do diet methods you used in the past no longer work? It’s not your imagination. As you age, you tend to gain weight and it’s harder to lose than when you were younger. Through extensive research and trial and error, author Julie Gorges finally unlocked the secret of losing weight after the mid-century mark. After explaining why it’s so hard to lose weight after 50, she shares 10 things she was doing wrong and what she changed to finally succeed.

Read a free chapter excerpt here. is a Top 75 Baby Boomer Blog.


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